Blog

Enhancing Media Management Efficiency with the Signiant Platform

By Savva Mueller | Director of Platform Management

Managing media assets efficiently is essential for today’s media companies, large and small. With content spread across various systems, including multiple media asset management (MAM) systems, on-premises storage, and cloud storage, keeping assets organized and accessible becomes challenging. The Signiant Platform addresses these complexities by facilitating seamless access, fast transfers, and intuitive media management for distributed teams, wherever assets are stored. 

The Signiant Platform complements MAM systems by easing access to and sharing of work-in-progress (WIP) content, keeping the MAM free of unnecessary duplicates. The platform’s Media Shuttle tool acts as a bridge, allowing teams to access and share assets without cluttering the MAM with intermediate production files. With Media Shuttle portals, admins can control access precisely, granting teams access only to the files they need, thus securing workflows and maintaining an organized MAM containing only finished assets.  

Teams benefit from a clean separation between their new, unmanaged files and their finished content, while still being able to review and collaborate on these materials until they are deemed ready to be ingested into the MAM. 

Signiant is widely known for fast, reliable file transfers and offers modern APIs and out-of-the-box integrations with many MAM systems. For example, Signiant Jet enables automatic content ingest from remote locations into MAM systems in near real-time. Supporting growing files, Jet allows ingest to start while recording is still underway, accelerating workflows even in fast-paced live environments. The Media Shuttle SDK enables direct integration with MAM systems, automating the process of routing contributor-uploaded assets into designated folders and reducing manual handling. It also supports optional metadata tagging, allowing files to arrive pre-categorized and searchable, streamlining organization and accessibility. MAM users can also distribute files globally via Media Shuttle, ensuring secure, rapid delivery to stakeholders. 

For teams handling content outside traditional MAM systems, Signiant Media Engine offers a lightweight media management solution built into the Signiant Platform. Media Engine allows users to search, preview, and take action on media without the need to move or transform them. Simply leave the assets in your choice of storage, and Media Engine will index them, providing a simple yet powerful media management system. Media Engine is ideal for content not yet in the MAM and for content that will never end up in a MAM. 

Teams can store assets across on-premises and cloud storage, gaining a unified view of media across storage types. Media Engine makes it easy to work with media anywhere, providing a unified, media-centric view across all your storage. Search, browse, and interact with media across diverse, distributed storage environments. 

Media Engine is used in live sporting events where immediate access to clips is critical. With Media Engine, teams can rapidly locate and work with assets during events, preparing highlights and sharing content in real-time, then archiving to a MAM later.  

For smaller teams that don’t require a full-blown MAM system, Media Engine provides powerful media management capabilities without the cost and complexity. Teams can also avoid the additional expenses incurred by using cloud-based review and approval tools, which aren’t an ideal fit for basic media management tasks. 
 

The Signiant Platform offers numerous ways to enhance media management workflows. Whether accelerating workflows alongside existing MAM systems, supporting efficient WIP content management, or providing a lightweight alternative for small teams, the platform is adaptable to the evolving media landscape. In a world where media assets are stored across a mix of storage solutions, Signiant’s flexible and powerful platform ensures content is always within reach for teams, wherever they are. 

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