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A Taste of Stardom: Signiant Wins 66th Annual Technology and Engineering Emmy!
There is a new air about our corporate headquarters in Burlington, Massachusetts, a modest building nestled between the local shopping mall and a wooded bike path you can follow for 20 miles to Cambridge. Everyone seems more polished, and I swear I’ve seen more collared shirts and heels than usual. Perhaps we’re waiting for the paparazzi to swarm since hearing the news that Signiant won an Emmy for excellence in Technology and Engineering. -
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Post-Production Product Placement: Extreme time pressure calls for extreme file movement
Today, some of the most innovative TV advertisers are working with a technique known as post-production product placement, a more natural form of traditional product placement — something that once seemed like an improvement over commercials but has gotten rather ridiculous as of late. Post-production product placements are less disruptive because they are placed in TV shows after they’ve been created, allowing advertisers to carefully select a clip to implant a brand image like the billboard in this scene. They can even insert TV tickers appropriate to each market, allowing viewers to engage with a brand via social media. -
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The Sky is the limit: Signiant Flight’s high-speed bridge offers new opportunities for files in the cloud
The question of how best to utilize the advantages of the cloud was the catalyst for our newest software product, Signiant Flight. Just released yesterday, Flight offers the ability to quickly and securely transfer large files and unstructured data sets to and from multiple cloud storage platforms. -
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IT Broadcast Workflow and the Art of Digital Asset Management
For the past five years, IT Broadcast Workflow (ITBW) has offered a daylong case study program highlighting innovations in file-based operations by European broadcasting companies. With the rate of cloud-based software adoption in media ever increasing, tomorrow’s sixth annual summit promises to be the most intriguing yet. Throughout the day, organizations will share their complex technical and business challenges, the solutions they’ve found, and how they’ve worked with their technology partners to achieve success. Of course, wine will be served in the evening — we’d expect nothing less from an event at the esteemed British Academy of Film and Television Arts in London. -
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The Consumerization of IT: Are illicit cloud apps risking your business security?
There is a delicate balancing act going on in organizations between employees adopting cloud applications to help them do their job and IT’s need to secure the corporate network. This often results in employees downloading apps without approval. In fact, a report by Netskope found that there is an average of 461 cloud applications running in the enterprise — almost ten times more than IT had estimated. To change this dynamic, business groups and IT need to work together to meet the productivity requirements of the business while satisfying the security needs of the organization. -
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Why media companies (and everyone else) are reconsidering FTP
FTP is still used by the large majority of media professionals as a foundation technology for custom built applications to transfer large files. At one time, this 40+ year-old technology had its place. Now it’s slow, outdated, and very difficult to update and support. This SlideShare covers traditional uses for FTP and introduces Media Shuttle: a hybrid SaaS large file movement solution. -
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The DPP and the Democratization of Media
On October 1st of this year, the UK will host what is being called File Delivery Day, and on October 1st all broadcasters will begin to receive programming in digital format, no exceptions. If this seems like a sudden and drastic shift, it’s been a long time in the making. In September of 2013, a collective of UK based television companies and broadcasters called the Digital Production Partnership and championed by such giants as the BBC and ITV announced the transition, and its deadline–at which point broadcasters began to shift individually. -
| BlogCannes 2014: Award-winning film “saved” by intelligent file sharing software
Hidden alongside the dazzling display of stars and their awards, a lesser-known selection of films vie for a different sort of honor at Cannes: the Prize of Un Certain Regard (French translation: “a particular outlook”). Since 1978, the Un Certain Regard selection has showcased the original and unique work of young artists seeking international recognition. But this year’s winner had to deal with an unexpected off-screen adventure in the final days before the festival, a drama that came close to costing them their debut and the opportunity to share their remarkable film with the world. -
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Mary Meeker’s 2014 Trends: What it means for media and entertainment
Every year around this time, Mary Meeker of Kleiner Perkins pulls together a mind-blowing array of data and insight about the state of the internet. Here are a few thoughts on what this means for Media and Entertainment organizations. -
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The Future of Cloud Computing Survey
We’ve teamed up with 66 other collaborating organizations to help spread the word about the 4th Annual Future of Cloud Computing survey which is focused on determining the drivers and inhibitors to cloud adoption. It will shed light on industry trends such as what applications are moving to the cloud, the reasons for this migration and the competitive implications for organizations to think strategically about cloud computing.