Post Production

RadicalMedia is a multi-disciplinary company that crafts notably moving content such as feature films, television, commercials, music videos, documentaries and digital programming. The company long dreamed of becoming a seamless digital studio across their bicoastal and international locations. We worked with them to not only achieve that goal, but also put in place a fully bandwidth-optimized system. Now, they turn out their sought after work much faster and with far less stress.

Post Office Films is a post-production house based in Budapest, Hungary and works with hundreds of films and production houses spanning the globe. They are accustom to the challenges of trying to transfer large media files (as much as 2 TB of video files in a single day), and often juggle three or four productions at one time. They sorely needed an FTP replacement — it was slow and cumbersome — and had resorted to shipping physical media and flying in editors.

A film’s domestic version can change throughout the post-production process, typically very close to its release date, leaving little time to make the necessary changes to the international versions. To meet increasing industry demands, Deluxe chose to transition from hardware and satellite-based distribution technology to file-based technology from Signiant.

Today, some of the most innovative TV advertisers are working with a technique known as post-production product placement, a more natural form of traditional product placement — something that once seemed like an improvement over commercials but has gotten rather ridiculous as of late. Post-production product placements are less disruptive because they are placed in TV shows after they’ve been created, allowing advertisers to carefully select a clip to implant a brand image like the billboard in this scene. They can even insert TV tickers appropriate to each market, allowing viewers to engage with a brand via social media.